High Line
High Line
This project was created in the frame of a college project.
Project Management • Graphic Design • Consumer Insights
Sector
Skills
Public Parks
Role
Designer
InDesign
Programs
Comprehensive presentation about visitor experience on the High Line including its strengths, weaknesses, opportunities, and threats from a consumer's point of vue. Created for a class in Experiential Design to understand the consumer touch-points in non-retail locations.
For the design, I utilised a similar font to the one in the High Line's logo as well as the logo mark itself to echo High Line branding.
The light green chosen is a muted version of the green used in official High Line materials such as their website.
Presentation mockup psd created by rezaazmy - www.freepik.com.